Saint Arnold Gets in on Owling Craze

Apparently, when they're not making beer, the employees of Saint Arnold Brewing Company are pulling shameless social media stunts like "owling." Yes, it's a distant relative of the overexposed planking, where photo subjects crouch in a manner similar to our favorite nocturnal birds, the owl. There's really not much else we can say except, WTF. Perhaps we'll be seeing owner, Brock Wagner, on the next cover of National Geographic.

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