My Food Park HTX [Eric Sauseda/Groovehouse]
About three quarters of a mile into Highway 6, just past Memorial Drive off of I-10 West, sits newly launched My Food Park HTX, a former used car lot that's about to add to the thriving food truck scene. My Food Park HTX had its soft opening at noon on Monday (October 14), and in the first hour was already surpassing the expectations of owners Jerry & Liz Hale. Cars parked on the three-acre site with diners eating on makeshift spool tables and sitting in colorful plastic chairs, while others stuck to their air-conditioned vehicles. Curious onlookers came to get a glimpse, while others got food to go before rejoining the rest of the lunchtime traffic.
Eater spoke briefly with co-owner Jerry Hale as he was meeting patrons and handing out business cards with the park's Twitter and Facebook information. "Social media runs this place," Jerry tells Eater, describing how the trucks draw business by Tweeting their whereabouts. Jerry feels that social media can draw people to the park, and from the looks of Monday's turnout, it appears to be working. Hale was happy to have four on-site trucks for this soft opening, only slightly lamenting the fact that two other trucks canceled on him before the park was set to open on this day. Jerry hopes that more trucks will come out to the location that seems to draw families from nearby neighborhoods, workers from the surrounding area and curious passersby. The park's grand opening is slated for November 2 when it will debut its regular hours of 1 p.m. to 8 p.m.