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All-You-Can-Eat Korean Barbecue Is Officially Headed to Midtown

Signage is up for the California-based chain’s first Houston location

Jim S./Yelp

After reporting that popular SoCal eatery Gen Korean BBQ House would debut in Midtown, Eater has now learned its exact address.

Signage for Gen Korean BBQ House is up at 3201 Louisiana Street, suite 101, according to Swamplot. The all-you-can-eat Korean barbecue restaurant will take over the space most recently occupied by beloved restaurant Holley’s Seafood Restaurant & Oyster Bar, which permanently closed its doors in October 2017 after sustaining damage from Hurricane Harvey. Originally, it was speculated that Gen would make its debut in Katy, but the Midtown location was apparently more appealing.

This will be the first Houston location for the SoCal barbecue joint, which operates a dozen eateries across Southern California, Hawaii, Nevada, Arizona, and North Texas. Gen’s DFW location features ultra-mod interiors with electric blue lighting and white leather booths. Diners have the option to chow down on three dozen types of beef, seafood, chicken, and pork found on the all-you-can-eat menu, all of which can be grilled tableside, along with banchan, rice, salad, and more. Gen plans to expand with more outposts in Texas, Northern California, and Hawaii. Stay tuned for its official Houston opening date.

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